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Design your new brand

Some of these logos are older, some are new. Logos should have a timeless quality, that can work in the long term. Like Nike’s ‘swoosh’. It’s so simple and says so much. But we can’t all be Nike, so let’s be us. Because that’s what we do best. 

Let’s find out who you are before we introduce you.

In composing your logo, we would need to consider:

  • What you or your company stands for
  • What your personality is all about
  • How much of that is reflected in the business
  • What your business offers 
  • Who your ideal clients are 

Typefaces convey far more than meets the eye and are a vital part of your corporate ID. Non-designers know this too. Everyone reacts to typefaces subconsciously.

Other things to think about: colours; shapes; emotional responses to these; and what the culture, age, education levels and income of your market have to do with the impact of your logo.

Need a kickstart?